HOW DOES IT WORK?
Pure uses a propellant and long-lasting fragrance packaged under pressure in a sealed container. Unlike traditional aerosol air fresheners, the fragrance in Air Wick Pure air fresheners is dispersed through pressurized air, instead of a mist of water-based droplets. This means you can give your home a long-lasting burst of fragrance with less wet residue.
WHAT MAKES PURE DIFFERENT?
Air Wick prides itself on product innovation by developing great ideas that help people lead healthier lives. After listening to your frustrations with traditional air fresheners, Air Wick set about developing something not seen before in shops as air fresheners in the past have always relied on water-based molecules to carry the fragrance.
Unlike most air fresheners that are water-based, Air Wick Pure neutralizes odors with less water than traditional Air Wick 8oz aerosols, avoiding undesirable wet mist or diluted scent. This ensures a unique fragrance experience, every time you use it, without any of the annoyance.
Air Wick Pure also has a distinctive look which stands out from the crowd with strong, deep colours to differentiate fragrances. The ergonomic trigger spray has also been designed to feel natural in the hand.
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